Erin Fetherston x Fragments Identity

by Colin King November 14, 2016

We chatted with fashion designer Erin Fetherston about her most recent collaboration with Tammy Price of Fragments IdentityErin and Tammy started working together when Fetherston was furnishing her home in Los Angeles and commissioned Price to create a few impossible to find pieces. The collaboration was quickly born as a way to fulfill their shared love of interiors and desire to bring thoughtful, simple yet luxurious design into the bohemian decor movement.

Their combined genius has received a lot of attention from designers and consumers alike; and while Erin and Tammy may have larger personal pursuits ahead beyond their collaboration, there’s no question they will both be sharing their creative design gifts with willing lifestyle enthusiasts for years to come.

Scroll down to view more from Erin Fetherston x Fragments Identity, read about their inspiration and shop the collection now!

Tribal Mud Cloth and Cable Knit Baby Blanket by Erin Fetherston ($215)

Consort: What brought you into the home décor space?

Erin Fetherston: I’ve always been passionate about interior design.  Through the various homes I’ve decorated in Paris, New York, and most recently Los Angeles, the process of creating a personal space has always deeply inspired me.  

C: When did you two start working together?

E: Tammy and I were serendipitously introduced while I was furnishing my new home in Los Angeles.  A mutual friend connected us, suggesting I commission some of the impossible to find pieces I was looking for from Tammy.  From the moment we met, we felt a special kindred and creative connection.  My personal project quickly blossomed into our collaboration.

C: What’s your collaborative process like?

E: Our process has been extremely organic and synergistic. Tammy has been an interior designer for over 30 years, so she is truly a master of product and design.  It’s such a privilege to work with someone like her as she is extremely gifted in her ability to share and translate our vision into actual product.

C: What do you both bring to your partnership?

E: I have a broad lifestyle vision for my brand.  Tammy is able to partner with me and bring that vision to life through our home collection, seamlessly translating my personal style to our line of furnishings, textiles, and accessories.

C: How do you describe the aesthetic you share?

E: It’s a refined take on bohemian style, with an appreciation for luxury and simplicity expressed in neutral colors and organic textures

C: What is important to your sense of feeling at home?

E: Feeling a serene and welcoming environment.

C: Which of the pieces in your collection help to create that sense of sanctuary?

E: All of them!  I think our palette of natural colors in rich organic fabrics create that special feeling.

 

 

C: Is there one object in your collection that you would consider central to creating a home?

E: It’s hard to choose just one object, as I really believe it’s how they all layer together. We’ve designed the offering to completely mix and match so you can create that depth of style.

C: What are three key elements of the collection?

E: Natural mudcloth, linen, and the ability to coordinate furnishings like ottomans and stools with accessory pieces like blankets and pillows.

C: What do you see in the future for Erin Fetherston x Fragments Identity?

E: We plan to grow our collection by adding in more upholstered goods and layering in new accessories that work back to the core collection.  Holiday is our next outing! Stay tuned for fun tabletop textiles and accessories..

Lightning Round

FIRSTS:

C: What is your first memory?

E: Being carried on my father’s shoulders, strolling through our neighborhood park with our Labrador Pepper.

C: What is the first piece you sold?

E: The MARS candy company bought two looks from my first haute couture runway show in Paris. They dipped the pieces in chocolate for a display at the Salon de Chocolate in Paris.  It was a very sweet first sale for me.

C: What can you first remember really wanting?

E: A purple tutu when I was three years old.  I signed up for ballet classes just to get it and wore it until I finally couldn’t fit into anymore (I think until I was seven).

 

LASTS:

C: What was your last phone call?

E: To my best friend Kimberly.

C: What was your last meal?

E: I just made steamed kabocha squash with buckwheat soba noodles, cilantro and scallions for lunch.

C: When was the last time you were drunk?

E:At the last girl’s night I hosted at my house.  We know how to have fun!

C: What was the last emoji you used?

E: Thumbs up

C: When was your last vacation?

E: Tulum, Mexico…one of my favorite places in the world.

Photos: Lu Tapp

Have you ever seen the palest shade feel so warm? Tell us what you think in the comments below.



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